Automotive Sales Training Company’s Online Dealer Training Celebrates Eleven Years in Business


Online dealer training

Responsibility for online dealer training

Online Dealer Training Services

The automotive sales and marketing training and consulting firm celebrates 11 years of service to the automotive industry by providing quality solutions to car dealerships.

I remember hiring Stan and together we fixed a broken down Honda dealership in all departments. “

– Arwin Bharaj

NORTHERN TOWNSHIP, NJ, UNITED STATES, November 27, 2021 / – They say time flies when you’re having fun. This is certainly the case for Stan sher, the founder of Online dealer training. The most forward-thinking sales consulting and training company celebrates its eleventh year of existence. What started out as a small boutique business designed to help auto dealers across the United States build and repair business development and internet sales operations has grown tenfold over the past decade.

Dealer eTraining is a high performing automotive training and consulting company that has always been able to take a car dealership to the next level. “Over the years, the automotive retail industry has evolved in a number of ways, from technology to more efficient marketing and sale of vehicles to third party industry disruptors designed to make the even more competitive retail in the face of the current shortage of chips making inventory scarce, ”said Stan Sher, the nineteen-year-old automotive executive. Dealer eTraining has evolved from creating Internet and business development services to providing sales and management training.

Building Dealer eTraining was not an easy task as the company was launched into a highly competitive space with many rivals who were already changing the industry. In fact, there have been two times the firm has almost closed its doors to focus on other opportunities that have allowed Stan Sher to bring his skills and expertise to other verticals. At one point, online dealer training became a side business as Stan took the opportunity to build and run a very successful independent dealership for a year as General Sales Manager handling the functions of general manager overseeing all aspects of the dealership. The dealership has grown from just eight units per month to over seventy units per month, generating an average turnover of a quarter of a million per month and doubling after-sales service revenues.

Arwin Bharaj, former CEO and Stan’s mentor, would become a Dealer eTraining client twice over a five-year period. He said that “I remember hiring Stan and together we fixed a broken Honda dealership in all departments.” He also added, “Stan thinks and operates like an owner who looks at the big picture. I hired him to fix the BDC and digital operations at my broken Toyota dealership while we were struggling with the OEM and he got us on track in just seven days.

Stan has just published a book called “Social Sher’s Skills That Pay the Bills” documenting his growth and the steps it took to build a profitable career out of life experiences. In addition, Dealer eTraining has expanded into the Buy Here Pay Here segment of the automotive industry. The BHPH industry lacked sales and lead management training for many years and it was obvious that dealers were looking for help. Stan just completed a nationwide speaking tour that included conferences such as Digital Dealer in Las Vegas, NV, and the NABD Automotive Finance and Buy Here Pay Here Dealers Expo in Orlando, Florida, where he trained dealers on digital marketing. and business development.

Prior to launching Dealer eTraining, Stan built his career in automotive sales and became a senior director of automotive business development in the United States, managing high volume Honda and Nissan dealerships. To celebrate the start of a new decade of activity during the month of Thanksgiving, Dealer eTraining is offering 25% off all services until the end of 2021. “I am honored that the industry has been great for me and the dealers want to learn from me and I want to give my appreciation back, ”says Stan Sher.

To learn more about Stan Sher and online dealer training, please visit

Stan sher
Dear Social
+1 7329258362
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Auto Dealer Operations Analysis – Online Dealer Training – Stan Sher


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